Company Overview


Founded early 2007, Baozun Inc. is a leading, digital and e-commerce service partner in China, helping brands and retailers build e-commerce success. We provide end-to-end services, including website design, development and hosting, IT infrastructure, customer service, warehousing and logistics services, as well as digital marketing.

We innovatively connect brands and consumers using our deep local know-how and robust e-commerce supply chain technology and services. We strive to protect and enhance brands’ images online while enabling increased engagement with consumers to drive sales and profit.